{"id":18806,"date":"2022-02-10T10:42:44","date_gmt":"2022-02-10T08:42:44","guid":{"rendered":"https:\/\/www.papaki.com\/blog\/?p=18806"},"modified":"2022-02-10T10:42:44","modified_gmt":"2022-02-10T08:42:44","slug":"%ce%b9%cf%83%cf%84%cf%8c%cf%84%ce%bf%cf%80%ce%bf%cf%82-%cf%86%ce%b9%ce%bb%ce%b9%ce%ba%cf%8c%cf%82-%cf%83%cf%84%ce%bf-%cf%87%cf%81%ce%ae%cf%83%cf%84%ce%b7","status":"publish","type":"post","link":"https:\/\/www.papaki.com\/blog\/2022\/02\/10\/%ce%b9%cf%83%cf%84%cf%8c%cf%84%ce%bf%cf%80%ce%bf%cf%82-%cf%86%ce%b9%ce%bb%ce%b9%ce%ba%cf%8c%cf%82-%cf%83%cf%84%ce%bf-%cf%87%cf%81%ce%ae%cf%83%cf%84%ce%b7\/","title":{"rendered":"\u03a0\u03ce\u03c2 \u03bd\u03b1 \u03ba\u03ac\u03bd\u03b5\u03b9\u03c2 \u03c4\u03bf\u03bd \u03b9\u03c3\u03c4\u03cc\u03c4\u03bf\u03c0\u03cc \u03c3\u03bf\u03c5 \u03c0\u03b9\u03bf \u03c6\u03b9\u03bb\u03b9\u03ba\u03cc \u03c0\u03c1\u03bf\u03c2 \u03c4\u03bf \u03c7\u03c1\u03ae\u03c3\u03c4\u03b7;"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">\u03a4\u03bf 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400;\">) \u03b1\u03c0\u03bf\u03c4\u03b5\u03bb\u03b5\u03af \u03bc\u03b9\u03b1 \u03ba\u03c1\u03af\u03c3\u03b9\u03bc\u03b7 \u03c3\u03b5\u03bb\u03af\u03b4\u03b1 \u03b3\u03b9\u03b1 \u03c4\u03bf\u03c5\u03c2 \u03b5\u03c0\u03b9\u03c3\u03ba\u03ad\u03c0\u03c4\u03b5\u03c2 \u03c0\u03bf\u03c5 \u03c8\u03ac\u03c7\u03bd\u03bf\u03c5\u03bd \u03c4\u03c1\u03cc\u03c0\u03bf\u03c5\u03c2 \u03b5\u03c0\u03b9\u03ba\u03bf\u03b9\u03bd\u03c9\u03bd\u03af\u03b1\u03c2.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u03a6\u03c1\u03cc\u03bd\u03c4\u03b9\u03c3\u03b5 \u03b3\u03b9\u03b1 \u03c4\u03b7\u03bd \u03c0\u03bb\u03b7\u03c1\u03cc\u03c4\u03b7\u03c4\u03b1 \u03c4\u03c9\u03bd \u03c4\u03c1\u03cc\u03c0\u03c9\u03bd \u03b5\u03c0\u03b9\u03ba\u03bf\u03b9\u03bd\u03c9\u03bd\u03af\u03b1\u03c2 (\u03c6\u03cc\u03c1\u03bc\u03b1 \u03b5\u03c0\u03b9\u03ba\u03bf\u03b9\u03bd\u03c9\u03bd\u03af\u03b1\u03c2, email, social media, \u03c4\u03b7\u03bb\u03ad\u03c6\u03c9\u03bd\u03b1) \u03ba\u03b1\u03b9 \u03b3\u03b9\u03b1 \u03c4\u03b7\u03bd 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alt=\"\u03b1\u03b9\u03c3\u03b8\u03b7\u03c4\u03b9\u03ba\u03ae site\" width=\"700\" height=\"466\" srcset=\"https:\/\/www.papaki.com\/blog\/wp-content\/uploads\/2022\/01\/BlogimageIN_friendlysite.jpg 700w, https:\/\/www.papaki.com\/blog\/wp-content\/uploads\/2022\/01\/BlogimageIN_friendlysite-300x200.jpg 300w\" sizes=\"auto, (max-width: 700px) 100vw, 700px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">\u0394\u03ce\u03c3\u03b5 \u03ad\u03bc\u03c6\u03b1\u03c3\u03b7 \u03c3\u03c4\u03b7\u03bd \u03b5\u03bd\u03c4\u03cd\u03c0\u03c9\u03c3\u03b7 \u03c0\u03bf\u03c5 \u03b4\u03af\u03bd\u03b5\u03b9\u03c2 \u03bc\u03ad\u03c3\u03c9 \u03c4\u03c9\u03bd \u03c7\u03c1\u03c9\u03bc\u03ac\u03c4\u03c9\u03bd \u03ba\u03b1\u03b9 \u03c4\u03c9\u03bd \u03bc\u03bf\u03c4\u03af\u03b2\u03c9\u03bd \u03c0\u03bf\u03c5 \u03c7\u03c1\u03b7\u03c3\u03b9\u03bc\u03bf\u03c0\u03bf\u03b9\u03b5\u03af\u03c2 \u03c3\u03c4\u03bf site \u03c3\u03bf\u03c5. \u0397 <\/span><b>\u03c0\u03b1\u03bb\u03ad\u03c4\u03b1 \u03c4\u03c9\u03bd \u03c7\u03c1\u03c9\u03bc\u03ac\u03c4\u03c9\u03bd<\/b><span style=\"font-weight: 400;\"> \u03c0\u03bf\u03c5 \u03b8\u03b1 \u03b4\u03b9\u03b1\u03bb\u03ad\u03be\u03b5\u03b9\u03c2 \u03c0\u03c1\u03ad\u03c0\u03b5\u03b9 \u03bd\u03b1 \u03b1\u03c0\u03bf\u03c4\u03b5\u03bb\u03b5\u03af\u03c4\u03b1\u03b9 \u03b1\u03c0\u03cc \u03bb\u03af\u03b3\u03b1 \u03c7\u03c1\u03ce\u03bc\u03b1\u03c4\u03b1, \u03c0\u03bf\u03c5 \u03b1\u03bd\u03c4\u03b1\u03bd\u03b1\u03ba\u03bb\u03bf\u03cd\u03bd \u03c4\u03b7\u03bd \u03b1\u03b9\u03c3\u03b8\u03b7\u03c4\u03b9\u03ba\u03ae \u03c4\u03bf\u03c5 brand \u03c3\u03bf\u03c5, \u03ba\u03b1\u03b9 \u03c3\u03c5\u03b3\u03c7\u03c1\u03cc\u03bd\u03c9\u03c2 \u03b5\u03be\u03b1\u03c3\u03c6\u03b1\u03bb\u03af\u03b6\u03bf\u03c5\u03bd \u03c7\u03c1\u03c9\u03bc\u03b1\u03c4\u03b9\u03ba\u03ae <\/span><b>\u03b1\u03bd\u03c4\u03af\u03b8\u03b5\u03c3\u03b7<\/b><span style=\"font-weight: 400;\"> \u03b1\u03bd\u03ac\u03bc\u03b5\u03c3\u03b1 \u03c3\u03c4\u03bf \u03c6\u03cc\u03bd\u03c4\u03bf \u03ba\u03b1\u03b9 \u03c3\u03c4\u03bf \u03ba\u03c5\u03c1\u03af\u03c9\u03c2 \u03ba\u03b5\u03af\u03bc\u03b5\u03bd\u03bf, \u03ad\u03c4\u03c3\u03b9 \u03ce\u03c3\u03c4\u03b5 \u03c4\u03bf \u03c0\u03b5\u03c1\u03b9\u03b5\u03c7\u03cc\u03bc\u03b5\u03bd\u03bf \u03bd\u03b1 \u03b5\u03af\u03bd\u03b1\u03b9 \u03b5\u03c5\u03b1\u03bd\u03ac\u03b3\u03bd\u03c9\u03c3\u03c4\u03bf.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u039f\u03b9 \u03c0\u03b5\u03c1\u03b9\u03c3\u03c3\u03cc\u03c4\u03b5\u03c1\u03bf\u03b9 \u03c7\u03c1\u03ae\u03c3\u03c4\u03b5\u03c2 \u03b5\u03af\u03bd\u03b1\u03b9 \u03c3\u03c5\u03bd\u03b7\u03b8\u03b9\u03c3\u03bc\u03ad\u03bd\u03bf\u03b9 \u03bd\u03b1 \u03b4\u03b9\u03b1\u03b2\u03ac\u03b6\u03bf\u03c5\u03bd \u03ba\u03b5\u03af\u03bc\u03b5\u03bd\u03b1 \u03c3\u03b5 \u03c3\u03ba\u03bf\u03cd\u03c1\u03bf \u03c7\u03c1\u03ce\u03bc\u03b1, \u03c0\u03ac\u03bd\u03c9 \u03c3\u03b5 \u03c0\u03b9\u03bf \u03b1\u03bd\u03bf\u03b9\u03c7\u03c4\u03cc\u03c7\u03c1\u03c9\u03bc\u03bf \u03ba\u03b1\u03b9 \u03c6\u03c9\u03c4\u03b5\u03b9\u03bd\u03cc background. \u0394\u03ce\u03c3\u03b5 \u03c4\u03bf\u03c5\u03c2 \u03b5\u03c0\u03bf\u03bc\u03ad\u03bd\u03c9\u03c2, \u03b1\u03c5\u03c4\u03cc \u03c0\u03bf\u03c5 \u03c7\u03c1\u03b5\u03b9\u03ac\u03b6\u03bf\u03bd\u03c4\u03b1\u03b9. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u0391\u03bd\u03c4\u03af\u03c3\u03c4\u03bf\u03b9\u03c7\u03b1, \u03b5\u03c5\u03b1\u03bd\u03ac\u03b3\u03bd\u03c9\u03c3\u03c4\u03b7 \u03c0\u03c1\u03ad\u03c0\u03b5\u03b9 \u03bd\u03b1 \u03b5\u03af\u03bd\u03b1\u03b9 \u03ba\u03b1\u03b9 \u03b7 \u03b3\u03c1\u03b1\u03bc\u03bc\u03b1\u03c4\u03bf\u03c3\u03b5\u03b9\u03c1\u03ac \u03c0\u03bf\u03c5 \u03b8\u03b1 \u03c7\u03c1\u03b7\u03c3\u03b9\u03bc\u03bf\u03c0\u03bf\u03b9\u03ae\u03c3\u03b5\u03b9\u03c2 \u03b3\u03b9\u03b1 \u03c4\u03bf \u03ba\u03c5\u03c1\u03af\u03c9\u03c2 \u03ba\u03b5\u03af\u03bc\u03b5\u03bd\u03bf \u03ba\u03b1\u03b9 \u03c4\u03b9\u03c2 \u03ba\u03b5\u03c6\u03b1\u03bb\u03af\u03b4\u03b5\u03c2, \u03b5\u03bd\u03ce \u03bc\u03b7\u03bd \u03be\u03b5\u03c7\u03bd\u03ac\u03c2 \u03c4\u03bf \u03b3\u03b5\u03bd\u03b9\u03ba\u03cc\u03c4\u03b5\u03c1\u03bf<\/span><b> layout <\/b><span style=\"font-weight: 400;\">\u03c4\u03c9\u03bd \u03ba\u03b5\u03b9\u03bc\u03ad\u03bd\u03c9\u03bd, \u03b5\u03c0\u03b9\u03ba\u03b5\u03c6\u03b1\u03bb\u03af\u03b4\u03c9\u03bd, Call-to-actions, \u03c6\u03c9\u03c4\u03bf\u03b3\u03c1\u03b1\u03c6\u03b9\u03ce\u03bd \u03ba.\u03bf.\u03ba., \u03ce\u03c3\u03c4\u03b5 \u03bd\u03b1 \u03ad\u03c7\u03bf\u03c5\u03bd \u03c3\u03c9\u03c3\u03c4\u03ac \u03c0\u03b5\u03c1\u03b9\u03b8\u03ce\u03c1\u03b9\u03b1 \u03ba\u03b1\u03b9 \u03bd\u03b1 \u03b4\u03b9\u03b1\u03b2\u03ac\u03b6\u03bf\u03bd\u03c4\u03b1\u03b9.<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">\u039a\u03b1\u03c4\u03b1\u03bd\u03bf\u03b7\u03c4\u03cc \u03a0\u03b5\u03c1\u03b9\u03b5\u03c7\u03cc\u03bc\u03b5\u03bd\u03bf<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">\u03a6\u03c1\u03cc\u03bd\u03c4\u03b9\u03c3\u03b5 \u03c4\u03b1 \u03ba\u03b5\u03af\u03bc\u03b5\u03bd\u03b1 \u03c3\u03bf\u03c5 \u03bd\u03b1 \u03b4\u03b9\u03b1\u03b2\u03ac\u03b6\u03bf\u03bd\u03c4\u03b1\u03b9 \u03b5\u03cd\u03ba\u03bf\u03bb\u03b1.\u00a0 \u0391\u03c5\u03c4\u03cc \u03ad\u03c7\u03b5\u03b9 \u03bd\u03b1 \u03ba\u03ac\u03bd\u03b5\u03b9 \u03bc\u03b5 \u03c4\u03bf\u03bd \u03af\u03b4\u03b9\u03bf \u03c4\u03bf\u03bd \u03c4\u03c1\u03cc\u03c0\u03bf \u03c0\u03bf\u03c5 \u03b5\u03af\u03bd\u03b1\u03b9 \u03b3\u03c1\u03b1\u03bc\u03bc\u03ad\u03bd\u03bf \u03ad\u03bd\u03b1 \u03ba\u03b5\u03af\u03bc\u03b5\u03bd\u03bf, \u03ba\u03b1\u03b8\u03ce\u03c2 \u03bc\u03c0\u03bf\u03c1\u03b5\u03af \u03bd\u03b1 \u03c6\u03b1\u03bd\u03b5\u03af \u03b4\u03c5\u03c3\u03bd\u03cc\u03b7\u03c4\u03bf \u03c3\u03b5 \u03ad\u03bd\u03b1\u03bd \u03b5\u03c0\u03b9\u03c3\u03ba\u03ad\u03c0\u03c4\u03b7 \u03ba\u03b1\u03b9 \u03bd\u03b1 \u03c4\u03bf\u03c5 \u03b4\u03b7\u03bc\u03b9\u03bf\u03c5\u03c1\u03b3\u03ae\u03c3\u03b5\u03b9 \u03b5\u03c1\u03c9\u03c4\u03ae\u03bc\u03b1\u03c4\u03b1 \u03b1\u03bd\u03c4\u03af \u03bd\u03b1 \u03c4\u03bf\u03c5 \u03b1\u03c0\u03b1\u03bd\u03c4\u03ae\u03c3\u03b5\u03b9. \u0391\u03bd \u03c4\u03bf site \u03b4\u03b5\u03bd \u03ad\u03c7\u03b5\u03b9 \u03b1\u03c5\u03c3\u03c4\u03b7\u03c1\u03ac \u03b5\u03c0\u03b9\u03c3\u03c4\u03b7\u03bc\u03bf\u03bd\u03b9\u03ba\u03cc \u03ae \u03c4\u03b5\u03c7\u03bd\u03bf\u03bb\u03bf\u03b3\u03b9\u03ba\u03cc \u03c0\u03b5\u03c1\u03b9\u03b5\u03c7\u03cc\u03bc\u03b5\u03bd\u03bf, \u03c4\u03cc\u03c4\u03b5 \u03b8\u03b1 \u03c0\u03c1\u03ad\u03c0\u03b5\u03b9 \u03b1\u03ba\u03cc\u03bc\u03b1 \u03bd\u03b1 \u03b1\u03c0\u03bf\u03c6\u03cd\u03b3\u03b5\u03b9\u03c2 \u03c4\u03b7\u03bd \u03c4\u03b5\u03c7\u03bd\u03b9\u03ba\u03ae \u03ba\u03b1\u03b9 \u03b4\u03c5\u03c3\u03bd\u03cc\u03b7\u03c4\u03b7 \u03bf\u03c1\u03bf\u03bb\u03bf\u03b3\u03af\u03b1. \u0394\u03b5\u03bd \u03b8\u03ad\u03bb\u03b5\u03b9\u03c2 \u03bf \u03b5\u03c0\u03b9\u03c3\u03ba\u03ad\u03c0\u03c4\u03b7\u03c2 \u03c3\u03bf\u03c5 \u03bd\u03b1 \u03bd\u03b9\u03ce\u03c3\u03b5\u03b9 \u03bb\u03b9\u03b3\u03cc\u03c4\u03b5\u03c1\u03bf \u03ad\u03be\u03c5\u03c0\u03bd\u03bf\u03c2, \u03bc\u03b9\u03b1\u03c2 \u03ba\u03b1\u03b9 \u03ba\u03ac\u03c4\u03b9 \u03c4\u03ad\u03c4\u03bf\u03b9\u03bf \u03b8\u03b1 \u03c4\u03bf\u03bd \u03b1\u03c0\u03bf\u03b8\u03ac\u03c1\u03c1\u03c5\u03bd\u03b5 \u03b1\u03c0\u03cc \u03c4\u03bf \u03bd\u03b1 \u03c3\u03c5\u03bd\u03b5\u03c7\u03af\u03c3\u03b5\u03b9 \u03c4\u03b7\u03bd \u03b1\u03bd\u03ac\u03b3\u03bd\u03c9\u03c3\u03b7.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u0397 \u03b1\u03bd\u03ac\u03b3\u03bd\u03c9\u03c3\u03b7 \u03b3\u03af\u03bd\u03b5\u03c4\u03b1\u03b9 \u03c0\u03b9\u03bf \u03b5\u03cd\u03ba\u03bf\u03bb\u03b7 \u03b1\u03bd \u03b4\u03b9\u03b1\u03bc\u03bf\u03c1\u03c6\u03ce\u03c3\u03b5\u03b9\u03c2 \u03c4\u03b1 \u03ba\u03b5\u03af\u03bc\u03b5\u03bd\u03ac \u03c3\u03bf\u03c5 \u03c3\u03b5 \u03c3\u03cd\u03bd\u03c4\u03bf\u03bc\u03b5\u03c2 \u03ba\u03b1\u03b9 <\/span><b>\u03b4\u03b9\u03b1\u03ba\u03c1\u03b9\u03c4\u03ad\u03c2 \u03c0\u03b1\u03c1\u03b1\u03b3\u03c1\u03ac\u03c6\u03bf\u03c5\u03c2,<\/b><span style=\"font-weight: 400;\"> \u03bc\u03b5 <\/span><b>\u03ba\u03b5\u03c6\u03b1\u03bb\u03af\u03b4\u03b5\u03c2<\/b><span style=\"font-weight: 400;\"> \u03ba\u03b1\u03b9 <\/span><b>bullet points<\/b><span style=\"font-weight: 400;\">, \u03ad\u03c4\u03c3\u03b9 \u03ce\u03c3\u03c4\u03b5 \u03bf \u03c7\u03c1\u03ae\u03c3\u03c4\u03b7\u03c2 \u03bd\u03b1 \u03bc\u03c0\u03bf\u03c1\u03b5\u03af \u03bd\u03b1 \u03b2\u03c1\u03b5\u03b9 \u03b3\u03c1\u03ae\u03b3\u03bf\u03c1\u03b1, \u03bc\u03b5 \u03bc\u03b9\u03b1 \u03bc\u03b1\u03c4\u03b9\u03ac, \u03b1\u03c5\u03c4\u03cc \u03c0\u03bf\u03c5 \u03c7\u03c1\u03b5\u03b9\u03ac\u03b6\u03b5\u03c4\u03b1\u03b9, \u03c7\u03c9\u03c1\u03af\u03c2 \u03bd\u03b1 \u03b5\u03af\u03bd\u03b1\u03b9 \u03c5\u03c0\u03bf\u03c7\u03c1\u03b5\u03c9\u03bc\u03ad\u03bd\u03bf\u03c2 \u03bd\u03b1 \u03b4\u03b9\u03b1\u03b2\u03ac\u03c3\u03b5\u03b9 \u03bf\u03bb\u03cc\u03ba\u03bb\u03b7\u03c1\u03bf \u03c4\u03bf \u03ba\u03b5\u03af\u03bc\u03b5\u03bd\u03bf.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u039c\u03c0\u03bf\u03c1\u03b5\u03af\u03c2 \u03b5\u03c0\u03af\u03c3\u03b7\u03c2, \u03bd\u03b1 \u03b5\u03bd\u03b9\u03c3\u03c7\u03cd\u03c3\u03b5\u03b9\u03c2 \u03c4\u03bf \u03c0\u03b5\u03c1\u03b9\u03b5\u03c7\u03cc\u03bc\u03b5\u03bd\u03bf \u03c3\u03bf\u03c5 \u03bc\u03b5 \u03c6\u03c9\u03c4\u03bf\u03b3\u03c1\u03b1\u03c6\u03af\u03b5\u03c2, \u03b1\u03c1\u03ba\u03b5\u03af \u03bd\u03b1 \u03b4\u03ad\u03bd\u03bf\u03c5\u03bd \u03b1\u03c1\u03bc\u03bf\u03bd\u03b9\u03ba\u03ac \u03bc\u03b5 \u03c4\u03bf \u03ba\u03b5\u03af\u03bc\u03b5\u03bd\u03bf, \u03bd\u03b1 \u03bc\u03b7\u03bd \u03b1\u03c0\u03bf\u03c3\u03c0\u03bf\u03cd\u03bd \u03c4\u03b7\u03bd \u03c0\u03c1\u03bf\u03c3\u03bf\u03c7\u03ae \u03c4\u03bf\u03c5 \u03c7\u03c1\u03ae\u03c3\u03c4\u03b7 \u03ba\u03b1\u03b9 \u03b9\u03b4\u03b1\u03bd\u03b9\u03ba\u03ac \u03bd\u03b1 \u03c4\u03b1\u03b9\u03c1\u03b9\u03ac\u03b6\u03bf\u03c5\u03bd \u03b1\u03b9\u03c3\u03b8\u03b7\u03c4\u03b9\u03ba\u03ac \u03bc\u03b5 \u03c4\u03b1 \u03c7\u03c1\u03ce\u03bc\u03b1\u03c4\u03b1 \u03c4\u03bf\u03c5 site.\u00a0<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">Mobile First &amp; Responsive<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">\u0394\u03b5\u03b4\u03bf\u03bc\u03ad\u03bd\u03bf\u03c5 \u03cc\u03c4\u03b9 \u03bf\u03b9 \u03c0\u03b5\u03c1\u03b9\u03c3\u03c3\u03cc\u03c4\u03b5\u03c1\u03bf\u03b9 \u03c7\u03c1\u03ae\u03c3\u03c4\u03b5\u03c2 \u03b1\u03bd\u03b1\u03b6\u03b7\u03c4\u03bf\u03cd\u03bd \u03ba\u03b1\u03b9 \u03b4\u03b9\u03b1\u03b2\u03ac\u03b6\u03bf\u03c5\u03bd \u03b1\u03c0\u03cc \u03c4\u03bf \u03ba\u03b9\u03bd\u03b7\u03c4\u03cc \u03c4\u03bf\u03c5\u03c2 \u03c4\u03b7\u03bb\u03ad\u03c6\u03c9\u03bd\u03bf, \u03b5\u03af\u03bd\u03b1\u03b9 \u03c3\u03b7\u03bc\u03b1\u03bd\u03c4\u03b9\u03ba\u03cc \u03bd\u03b1 \u03b5\u03be\u03b1\u03c3\u03c6\u03b1\u03bb\u03af\u03c3\u03b5\u03b9\u03c2 \u03cc\u03c4\u03b9 \u03bf \u03b9\u03c3\u03c4\u03cc\u03c4\u03bf\u03c0\u03cc\u03c2 \u03c3\u03bf\u03c5 \u03b5\u03af\u03bd\u03b1\u03b9 \u03c6\u03b9\u03bb\u03b9\u03ba\u03cc\u03c2 \u03c0\u03c1\u03bf\u03c2 \u03c4\u03bf\u03bd \u03c7\u03c1\u03ae\u03c3\u03c4\u03b7, \u03b1\u03c0\u03cc \u03bf\u03c0\u03bf\u03b9\u03b1\u03b4\u03ae\u03c0\u03bf\u03c4\u03b5 \u03c3\u03c5\u03c3\u03ba\u03b5\u03c5\u03ae \u03ba\u03b1\u03b9 \u03b1\u03bd \u03c3\u03b5 \u03b4\u03b9\u03b1\u03b2\u03ac\u03b6\u03bf\u03c5\u03bd. \u03a0\u03c1\u03b1\u03ba\u03c4\u03b9\u03ba\u03ac \u03b1\u03c5\u03c4\u03cc \u03c3\u03b7\u03bc\u03b1\u03af\u03bd\u03b5\u03b9: <\/span><b>\u03b5\u03c5\u03b1\u03bd\u03ac\u03b3\u03bd\u03c9\u03c3\u03c4\u03b7 \u03b3\u03c1\u03b1\u03bc\u03bc\u03b1\u03c4\u03bf\u03c3\u03b5\u03b9\u03c1\u03ac<\/b><span style=\"font-weight: 400;\"> \u03c7\u03c9\u03c1\u03af\u03c2 \u03b1\u03bd\u03ac\u03b3\u03ba\u03b7 \u03bc\u03b5\u03b3\u03ad\u03b8\u03c5\u03bd\u03c3\u03b7\u03c2, \u03c0\u03c1\u03bf\u03c3\u03b2\u03ac\u03c3\u03b9\u03bc\u03bf \u03bc\u03b5\u03bd\u03bf\u03cd \u03c7\u03c9\u03c1\u03af\u03c2 \u03c8\u03ac\u03be\u03b9\u03bc\u03bf, \u03bc\u03b5\u03b3\u03ac\u03bb\u03b1 \u03ba\u03bf\u03c5\u03bc\u03c0\u03b9\u03ac \u03b3\u03b9\u03b1 \u03bd\u03b1 \u03bc\u03c0\u03bf\u03c1\u03b5\u03af \u03ba\u03ac\u03c0\u03bf\u03b9\u03bf\u03c2 \u03bd\u03b1 \u03c0\u03b1\u03c4\u03ae\u03c3\u03b5\u03b9 \u03b1\u03c0\u03cc \u03c4\u03bf \u03ba\u03b9\u03bd\u03b7\u03c4\u03cc, \u03ba\u03b1\u03b9 \u03c6\u03c5\u03c3\u03b9\u03ba\u03ac (\u03ba\u03b1\u03b9 \u03b5\u03b4\u03ce) \u03b3\u03c1\u03ae\u03b3\u03bf\u03c1\u03bf\u03c2 \u03c7\u03c1\u03cc\u03bd\u03bf\u03c2 \u03b1\u03c0\u03cc\u03ba\u03c1\u03b9\u03c3\u03b7\u03c2.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u03a3\u03c4\u03bf \u03c0\u03bb\u03b1\u03af\u03c3\u03b9\u03bf \u03c4\u03bf\u03c5 \u201cmobile first\u201d, \u03c0\u03bf\u03c5 \u03bb\u03ad\u03bc\u03b5 \u03c3\u03c5\u03bd\u03ad\u03c7\u03b5\u03b9\u03b1, \u03b5\u03af\u03bd\u03b1\u03b9 \u03b1\u03c1\u03ba\u03b5\u03c4\u03ac \u03b5\u03bd\u03b4\u03b9\u03b1\u03c6\u03ad\u03c1\u03bf\u03bd \u03bc\u03b5\u03c1\u03b9\u03ba\u03ad\u03c2 \u03c6\u03bf\u03c1\u03ad\u03c2 \u03bd\u03b1 \u03c0\u03c1\u03bf\u03c3\u03b8\u03ad\u03c3\u03b5\u03b9\u03c2 \u03ae \u03ba\u03b1\u03b9 \u03bd\u03b1 \u03b1\u03c6\u03b1\u03b9\u03c1\u03ad\u03c3\u03b5\u03b9\u03c2 \u03c3\u03c4\u03bf\u03b9\u03c7\u03b5\u03af\u03b1\/\u03c0\u03bb\u03b7\u03c1\u03bf\u03c6\u03bf\u03c1\u03af\u03b5\u03c2 \u03b3\u03b9\u03b1 \u03c4\u03bf\u03bd \u03b5\u03c0\u03b9\u03c3\u03ba\u03ad\u03c0\u03c4\u03b7 \u03c0\u03bf\u03c5 \u03bc\u03c0\u03b1\u03af\u03bd\u03b5\u03b9 \u03b1\u03c0\u03cc \u03ba\u03b9\u03bd\u03b7\u03c4\u03ae \u03c3\u03c5\u03c3\u03ba\u03b5\u03c5\u03ae. \u0393\u03b9\u03b1 \u03c0\u03b1\u03c1\u03ac\u03b4\u03b5\u03b9\u03b3\u03bc\u03b1, \u03ad\u03bd\u03b1 \u03c4\u03b7\u03bb\u03ad\u03c6\u03c9\u03bd\u03bf \u03bc\u03b5 \u03b1\u03c0\u03b5\u03c5\u03b8\u03b5\u03af\u03b1\u03c2 <\/span><b>link \u03b3\u03b9\u03b1 \u03ba\u03bb\u03ae\u03c3\u03b7 <\/b><span style=\"font-weight: 400;\">\u03c3\u03c4\u03b7\u03bd \u03b1\u03c1\u03c7\u03b9\u03ba\u03ae \u03c3\u03b5\u03bb\u03af\u03b4\u03b1 \u03b5\u03af\u03bd\u03b1\u03b9 \u03b9\u03b4\u03b1\u03bd\u03b9\u03ba\u03cc \u03b3\u03b9\u03b1 \u03b1\u03c5\u03c4\u03cc\u03bd \u03c0\u03bf\u03c5 \u03ad\u03c7\u03b5\u03b9 \u03bc\u03c0\u03b5\u03b9 \u03b1\u03c0\u03cc \u03ba\u03b9\u03bd\u03b7\u03c4\u03cc \u03c4\u03b7\u03bb\u03ad\u03c6\u03c9\u03bd\u03bf \u03ba\u03b1\u03b9 \u03b8\u03ad\u03bb\u03b5\u03b9 \u03bd\u03b1 \u03c3\u03b5 \u03ba\u03b1\u03bb\u03ad\u03c3\u03b5\u03b9 \u03ac\u03bc\u03b5\u03c3\u03b1.<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">\u03a0\u03c1\u03bf\u03c3\u03b1\u03c1\u03bc\u03bf\u03b3\u03ae \u03b1\u03bd\u03ac\u03bb\u03bf\u03b3\u03b1 \u03c4\u03b9 \u03b8\u03ad\u03bb\u03b5\u03b9 \u03c4\u03bf \u03ba\u03bf\u03b9\u03bd\u03cc<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">\u0388\u03c7\u03bf\u03bd\u03c4\u03b1\u03c2 \u03b5\u03b9\u03ba\u03cc\u03bd\u03b1 \u03c4\u03bf\u03c5 \u03c4\u03b9 \u03b8\u03ad\u03bb\u03b5\u03b9 \u03ae \u03c4\u03b9 \u03c8\u03ac\u03c7\u03bd\u03bf\u03c5\u03bd \u03bf\u03b9 \u03b5\u03c0\u03b9\u03c3\u03ba\u03ad\u03c0\u03c4\u03b5\u03c2 \u03c3\u03c4\u03bf\u03bd \u03b9\u03c3\u03c4\u03cc\u03c4\u03bf\u03c0\u03cc \u03c3\u03bf\u03c5, \u03ba\u03ac\u03bd\u03b5 \u03c4\u03b7\u03bd \u03c0\u03bb\u03bf\u03ae\u03b3\u03b7\u03c3\u03ae \u03c4\u03bf\u03c5\u03c2 \u03c0\u03b9\u03bf <\/span><b>\u03b5\u03cd\u03ba\u03bf\u03bb\u03b7<\/b><span style=\"font-weight: 400;\"> \u03ba\u03b1\u03b9 <\/span><b>\u03b3\u03c1\u03ae\u03b3\u03bf\u03c1\u03b7<\/b><span style=\"font-weight: 400;\">. \u0393\u03b9\u03b1 \u03c0\u03b1\u03c1\u03ac\u03b4\u03b5\u03b9\u03b3\u03bc\u03b1, \u03b1\u03bd \u03c0\u03b1\u03c1\u03b1\u03c4\u03b7\u03c1\u03b5\u03af\u03c2 \u03c3\u03c4\u03b1 <\/span><b>Analytics<\/b><span style=\"font-weight: 400;\"> \u03cc\u03c4\u03b9 \u03bc\u03b9\u03b1 \u03ba\u03b1\u03c4\u03b7\u03b3\u03bf\u03c1\u03af\u03b1 \u03c0\u03c1\u03bf\u03ca\u03cc\u03bd\u03c4\u03c9\u03bd \u03ae \u03ac\u03c1\u03b8\u03c1\u03c9\u03bd 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\u03c0\u03c1\u03bf\u03c3\u03b1\u03c1\u03bc\u03cc\u03c3\u03b5\u03b9\u03c2 \u03ba\u03b1\u03b9 \u03c4\u03bf\u03bd \u03af\u03b4\u03b9\u03bf \u03c4\u03bf\u03bd \u03c3\u03c7\u03b5\u03b4\u03b9\u03b1\u03c3\u03bc\u03cc \u03c4\u03bf\u03c5 \u03b9\u03c3\u03c4\u03cc\u03c4\u03bf\u03c0\u03bf\u03cd \u03c3\u03bf\u03c5 \u03ba\u03b1\u03b9 \u03b9\u03b4\u03b9\u03b1\u03af\u03c4\u03b5\u03c1\u03b1 \u03c4\u03b7\u03bd \u03b1\u03c1\u03c7\u03b9\u03ba\u03ae \u03c3\u03bf\u03c5 \u03c3\u03b5\u03bb\u03af\u03b4\u03b1. \u0395\u03c1\u03b3\u03b1\u03bb\u03b5\u03af\u03b1 \u03c0\u03bf\u03c5 \u03c0\u03c1\u03bf\u03c3\u03c6\u03ad\u03c1\u03bf\u03c5\u03bd \u03c4\u03b7\u03bd \u03b4\u03b7\u03bc\u03b9\u03bf\u03c5\u03c1\u03b3\u03af\u03b1 <\/span><b>heatmaps<\/b><span style=\"font-weight: 400;\"> \u03b8\u03b1 \u03c3\u03b5 \u03b2\u03bf\u03b7\u03b8\u03ae\u03c3\u03bf\u03c5\u03bd \u03bd\u03b1 \u03ba\u03b1\u03c4\u03b1\u03bb\u03ac\u03b2\u03b5\u03b9\u03c2 \u03c0\u03bf\u03cd \u03c0\u03b1\u03c4\u03ac\u03bd\u03b5 \u03c0\u03b5\u03c1\u03b9\u03c3\u03c3\u03cc\u03c4\u03b5\u03c1\u03bf \u03bf\u03b9 \u03b5\u03c0\u03b9\u03c3\u03ba\u03ad\u03c0\u03c4\u03b5\u03c2 \u03c3\u03bf\u03c5 \u03ba\u03b1\u03b9 \u03c0\u03bf\u03cd \u03cc\u03c7\u03b9, \u03c0\u03bb\u03b7\u03c1\u03bf\u03c6\u03bf\u03c1\u03af\u03b1 \u03c0\u03bf\u03c5 \u03bc\u03c0\u03bf\u03c1\u03b5\u03af\u03c2 \u03bd\u03b1 \u03c4\u03b7\u03bd \u03b1\u03be\u03b9\u03bf\u03c0\u03bf\u03b9\u03ae\u03c3\u03b5\u03b9\u03c2 \u03b3\u03b9\u03b1 \u03ad\u03bd\u03b1 \u03b1\u03c0\u03bf\u03b4\u03bf\u03c4\u03b9\u03ba\u03cc\u03c4\u03b5\u03c1\u03bf User-Experience.<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">\u0394\u03ce\u03c3\u03b5 \u03b5\u03b9\u03c2 \u03b2\u03ac\u03b8\u03bf\u03c2 \u03c0\u03bb\u03b7\u03c1\u03bf\u03c6\u03bf\u03c1\u03af\u03b5\u03c2<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">\u038c\u03c4\u03b1\u03bd \u03ad\u03bd\u03b1\u03c2 \u03b5\u03c0\u03b9\u03c3\u03ba\u03ad\u03c0\u03c4\u03b7\u03c2 \u03c0\u03c1\u03bf\u03c3\u03b3\u03b5\u03b9\u03c9\u03b8\u03b5\u03af \u03c3\u03c4\u03b7 \u03c3\u03b5\u03bb\u03af\u03b4\u03b1 \u03c3\u03bf\u03c5, \u03b8\u03ad\u03bb\u03b5\u03b9 \u03bd\u03b1 \u03bb\u03ac\u03b2\u03b5\u03b9 \u03c4\u03b9\u03c2 \u03ba\u03b1\u03c4\u03ac\u03bb\u03bb\u03b7\u03bb\u03b5\u03c2 \u03c0\u03bb\u03b7\u03c1\u03bf\u03c6\u03bf\u03c1\u03af\u03b5\u03c2 \u03b3\u03b9\u03b1 \u03bd\u03b1 \u03c0\u03ac\u03c1\u03b5\u03b9 \u03bc\u03b9\u03b1 <\/span><b>\u03b1\u03c0\u03cc\u03c6\u03b1\u03c3\u03b7<\/b><span style=\"font-weight: 400;\"> \u03c3\u03c7\u03b5\u03c4\u03b9\u03ba\u03ac \u03bc\u03b5 \u03c4\u03bf \u03c0\u03c1\u03bf\u03ca\u03cc\u03bd \u03ae \u03c4\u03b7\u03bd \u03c5\u03c0\u03b7\u03c1\u03b5\u03c3\u03af\u03b1 \u03c3\u03bf\u03c5.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u0395\u03ac\u03bd \u03bf \u03b5\u03c0\u03b9\u03c3\u03ba\u03ad\u03c0\u03c4\u03b7\u03c2 \u03c0\u03c1\u03ad\u03c0\u03b5\u03b9 \u03bd\u03b1 \u03c8\u03ac\u03be\u03b5\u03b9 \u03c0\u03bf\u03bb\u03cd \u03b1\u03c5\u03c4\u03ad\u03c2 \u03c4\u03b9\u03c2 \u03c0\u03bb\u03b7\u03c1\u03bf\u03c6\u03bf\u03c1\u03af\u03b5\u03c2, \u03bc\u03c0\u03bf\u03c1\u03b5\u03af \u03bd\u03b1 \u03b1\u03c0\u03bf\u03b3\u03bf\u03b7\u03c4\u03b5\u03c5\u03c4\u03b5\u03af \u03ba\u03b1\u03b9 \u03bd\u03b1 \u03c6\u03cd\u03b3\u03b5\u03b9 \u03b3\u03b9\u03b1 \u03c4\u03bf\u03bd \u03b9\u03c3\u03c4\u03cc\u03c4\u03bf\u03c0\u03bf \u03b5\u03bd\u03cc\u03c2 \u03b1\u03bd\u03c4\u03b1\u03b3\u03c9\u03bd\u03b9\u03c3\u03c4\u03ae. \u0394\u03ce\u03c3\u03b5 \u03b5\u03c0\u03b9\u03c0\u03bb\u03ad\u03bf\u03bd \u03c0\u03c1\u03bf\u03c3\u03bf\u03c7\u03ae \u03c3\u03c4\u03b7\u03bd \u03c0\u03b1\u03c1\u03bf\u03c7\u03ae \u03c4\u03c9\u03bd \u03ba\u03b1\u03c4\u03ac\u03bb\u03bb\u03b7\u03bb\u03c9\u03bd \u03c0\u03bf\u03bb\u03c5\u03bc\u03ad\u03c3\u03c9\u03bd (\u03b2\u03af\u03bd\u03c4\u03b5\u03bf, \u03c6\u03c9\u03c4\u03bf\u03b3\u03c1\u03b1\u03c6\u03af\u03b5\u03c2) \u03ba\u03b1\u03b9 \u03c0\u03c1\u03bf\u03c4\u03c1\u03bf\u03c0\u03ce\u03bd \u03c0\u03bf\u03c5 \u03b8\u03b1 \u03bf\u03b4\u03b7\u03b3\u03ae\u03c3\u03bf\u03c5\u03bd \u03c4\u03bf\u03bd \u03c7\u03c1\u03ae\u03c3\u03c4\u03b7 \u03b3\u03c1\u03ae\u03b3\u03bf\u03c1\u03b1 \u03c0\u03c1\u03bf\u03c2 \u03b5\u03c0\u03b9\u03ba\u03bf\u03b9\u03bd\u03c9\u03bd\u03af\u03b1, \u03b1\u03b3\u03bf\u03c1\u03ac \u03ae \u03ba\u03ac\u03c0\u03bf\u03b9\u03bf \u03ac\u03bb\u03bb\u03bf \u03c3\u03b7\u03bc\u03b1\u03bd\u03c4\u03b9\u03ba\u03cc \u03c3\u03cd\u03bd\u03b4\u03b5\u03c3\u03bc\u03bf.<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">A-B Testing<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">\u038a\u03c3\u03c9\u03c2 \u03bf \u03ba\u03b1\u03bb\u03cd\u03c4\u03b5\u03c1\u03bf\u03c2 \u03c4\u03c1\u03cc\u03c0\u03bf\u03c2 \u03bd\u03b1 \u03b2\u03c1\u03b5\u03b9\u03c2 \u03c4\u03b9 \u03b5\u03af\u03bd\u03b1\u03b9 \u03b1\u03c5\u03c4\u03cc \u03c0\u03bf\u03c5 \u03ba\u03ac\u03bd\u03b5\u03b9 \u03cc\u03bd\u03c4\u03c9\u03c2 \u03b4\u03b9\u03b1\u03c6\u03bf\u03c1\u03ac \u03c3\u03c4\u03b7\u03bd \u03c6\u03b9\u03bb\u03b9\u03ba\u03cc\u03c4\u03b7\u03c4\u03b1 \u03c4\u03bf\u03c5 site \u03c3\u03bf\u03c5 \u03bd\u03b1 \u03b5\u03af\u03bd\u03b1\u03b9 \u03bf\u03b9 \u03b4\u03bf\u03ba\u03b9\u03bc\u03ad\u03c2. \u039c\u03b5 \u03b5\u03c1\u03b3\u03b1\u03bb\u03b5\u03af\u03b1 \u03c0\u03bf\u03c5 \u03c3\u03bf\u03c5 \u03b4\u03af\u03bd\u03bf\u03c5\u03bd \u03c4\u03b7\u03bd \u03b4\u03c5\u03bd\u03b1\u03c4\u03cc\u03c4\u03b7\u03c4\u03b1 A-B Testing, \u03cc\u03c0\u03c9\u03c2 \u03c4\u03bf <\/span><b>Google Optimize<\/b><span style=\"font-weight: 400;\"> (\u03c4\u03bf \u03bf\u03c0\u03bf\u03af\u03bf \u03b5\u03af\u03bd\u03b1\u03b9 \u03b4\u03c9\u03c1\u03b5\u03ac\u03bd) \u03bc\u03c0\u03bf\u03c1\u03b5\u03af\u03c2 \u03bd\u03b1 \u03b4\u03bf\u03ba\u03b9\u03bc\u03ac\u03c3\u03b5\u03b9\u03c2 \u03bd\u03b1 \u03c4\u03c1\u03ad\u03be\u03b5\u03b9\u03c2 \u03c0\u03b5\u03b9\u03c1\u03ac\u03bc\u03b1\u03c4\u03b1 \u03bc\u03b5 \u03b4\u03b9\u03b1\u03c6\u03bf\u03c1\u03b5\u03c4\u03b9\u03ba\u03ad\u03c2 \u03c3\u03b5\u03bb\u03af\u03b4\u03b5\u03c2, \u03bc\u03b5 \u03bc\u03b9\u03ba\u03c1\u03ad\u03c2 \u03ae \u03ba\u03b1\u03b9 \u03bc\u03b5\u03b3\u03ac\u03bb\u03b5\u03c2 \u03b1\u03bb\u03bb\u03b1\u03b3\u03ad\u03c2 \u03b1\u03bd\u03ac\u03bc\u03b5\u03c3\u03ac \u03c4\u03bf\u03c5\u03c2, \u03ba\u03b1\u03b9 \u03bd\u03b1 \u03b5\u03c0\u03b9\u03bb\u03ad\u03be\u03b5\u03b9\u03c2 \u03c3\u03c4\u03bf \u03c4\u03ad\u03bb\u03bf\u03c2 \u03b1\u03c5\u03c4\u03cc \u03c0\u03bf\u03c5 \u03c0\u03c1\u03b1\u03b3\u03bc\u03b1\u03c4\u03b9\u03ba\u03ac \u03ad\u03ba\u03b1\u03bd\u03b5 \u03c4\u03b7\u03bd \u03b4\u03b9\u03b1\u03c6\u03bf\u03c1\u03ac \u03b3\u03b9\u03b1 \u03c4\u03bf\u03c5\u03c2 \u03b5\u03c0\u03b9\u03c3\u03ba\u03ad\u03c0\u03c4\u03b5\u03c2 \u03c3\u03bf\u03c5.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u03a4\u03ad\u03bb\u03bf\u03c2, \u03bc\u03b7\u03bd \u03be\u03b5\u03c7\u03bd\u03ac\u03c2 \u03cc\u03c4\u03b9 \u03b1\u03c0\u03cc \u03ad\u03bd\u03b1 \u03c3\u03b7\u03bc\u03b5\u03af\u03bf \u03ba\u03b1\u03b9 \u03bc\u03b5\u03c4\u03ac \u03c0\u03bf\u03c5 \u03b8\u03b1 \u03ad\u03c7\u03b5\u03b9\u03c2 \u03ba\u03b1\u03c4\u03bf\u03c1\u03b8\u03ce\u03c3\u03b5\u03b9 \u03c4\u03b1 \u03b2\u03b1\u03c3\u03b9\u03ba\u03ac, \u03c4\u03b1 \u03c5\u03c0\u03cc\u03bb\u03bf\u03b9\u03c0\u03b1 \u03b8\u03b1 \u03c4\u03b1 \u03bc\u03ac\u03b8\u03b5\u03b9\u03c2 <\/span><b>\u03bc\u03ad\u03c3\u03b1 \u03b1\u03c0\u03cc \u03c4\u03bf \u03af\u03b4\u03b9\u03bf \u03c4\u03bf \u03ba\u03bf\u03b9\u03bd\u03cc \u03c3\u03bf\u03c5<\/b><span style=\"font-weight: 400;\">.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u03a4\u03bf \u03c6\u03b9\u03bb\u03b9\u03ba\u03cc \u03b3\u03b9\u03b1 \u03c4\u03bf \u03c7\u03c1\u03ae\u03c3\u03c4\u03b7 site \u03b5\u03af\u03bd\u03b1\u03b9 \u03c3\u03c4\u03b7\u03bd \u03c0\u03c1\u03b1\u03b3\u03bc\u03b1\u03c4\u03b9\u03ba\u03cc\u03c4\u03b7\u03c4\u03b1 \u03ad\u03bd\u03b1 \u03ba\u03b1\u03bb\u03bf\u03c6\u03c4\u03b9\u03b1\u03b3\u03bc\u03ad\u03bd\u03bf site&#8230;. <a class=\"text-colored text-underlined\" href=\"https:\/\/www.papaki.com\/blog\/2022\/02\/10\/%ce%b9%cf%83%cf%84%cf%8c%cf%84%ce%bf%cf%80%ce%bf%cf%82-%cf%86%ce%b9%ce%bb%ce%b9%ce%ba%cf%8c%cf%82-%cf%83%cf%84%ce%bf-%cf%87%cf%81%ce%ae%cf%83%cf%84%ce%b7\/\">\u03a0\u03b5\u03c1\u03b9\u03c3\u03c3\u03cc\u03c4\u03b5\u03c1\u03b1<\/a><\/p>\n","protected":false},"author":51,"featured_media":18848,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"mc4wp_mailchimp_campaign":[],"footnotes":""},"categories":[107],"tags":[4022,4024,373,4020,4018],"coauthors":[3359],"class_list":["post-18806","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing","tag-a-b-testing","tag-google-optimize","tag-mobile-website","tag--site","tag-4018"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v21.5 (Yoast SEO v27.5) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ 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content=\"https:\/\/www.facebook.com\/Papaki\/\" \/>\n<meta property=\"article:published_time\" content=\"2022-02-10T08:42:44+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.papaki.com\/blog\/wp-content\/uploads\/2022\/01\/BlogimageNEWPapak_friendlysitei.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"700\" \/>\n\t<meta property=\"og:image:height\" content=\"466\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Dimitris Zacharakis\" \/>\n<script type=\"application\/ld+json\" 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